Tuesday, December 30, 2008

Ingredient Spotlight: Hydrolyzed Wheat Protein

What is Hydrolyzed Wheat Protein?

Hydrolyzed Wheat Protein is a moisturizing and conditioning protein derived from whole wheat.

What does it do for the hair?

It increases the hair's ability to retain moisture and impart shine and gloss to damaged and dull hair. Due to its low molecular weight, it easily penetrates the hair shaft. Hydrolyzed Wheat Protein attracts and retains moisture, builds body, reduces porosity, improves hair manageability, improves luster and smoothness.

Which products contain this Ingredient?

1. Kenra Moisturizing Conditioner
2. Wave Nouveau Moisturizing Finishing Lotion
3. Herbal Essences Replenishing Conditioner
4. Abba Color Protect Conditioner
5. Miss Keys 10 en 1


Sunshyne

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